Marketing Director, University Partnerships
3 weeks ago
Job type: Full-time
Hiring from: US only
Category: Marketing / Sales
Who We Are
Thinkful is a new type of school that brings high-growth tech careers to ambitious people everywhere. We provide 1-on-1 learning through our network of industry experts, hiring partners, and online platform to deliver a structured and flexible education. Thinkful offers programs in web development and data science, with in-person communities in up-and-coming tech hubs around the U.S. To join the Thinkful network visit thinkful.com.
As Marketing Director of University Partnerships, you will drive demand generation programs for university partnerships and programs, define go-to-market playbook(s), manage marketing spend, design lead to enrollment funnel, develop campaigns that drive application volume and enrollments, and partner closely with Admissions and oversee how uni admissions counselors drive enrollments.
Specifically, you will coordinate marketing initiatives with the Partner Success Manager, ensure a consistent application flow, and troubleshoot any issues that arise from implementation. You will build on these outcomes and expand your impact, helping launch marketing initiatives with programs with new and current partners each quarter.
The right candidate for this role will have a history of designing and implementing projects and campaigns from start to finish, experience being part of growth teams or new business units, and experience managing or leading a team as well as strong stakeholder management skills.
Accelerate the demand for this new area of business within Thinkful, supporting both the on-boarding of new university partners, the go-to-market plan for each partner program, and ultimately the growth of students within each segment
Building relationships and trust between marketing stakeholders at universities
Owning the demand KPI’s for each program - leads, applications, and enrollments
Supporting the GM with operational guidance and processes; this role is a leader who will help shape the business unit and help improve the overall performance of the team
5+ years experience with a proven track record of success leading a Marketing Department
Background growing cross-channel partnerships for a scaling company
Ability to deliver strategic guidance to senior management with regards to forecasting, budget planning, and resourcing
Has participated in the hiring process for new team members, grown existing teams, and been assigned direct reports.
Compensation and benefits
Competitive base salary and equity
Healthcare, dental, and vision insurance are 100% covered for individuals and meaningfully covered for families
401k plan options
Unlimited vacation policy
Expand your skills with free Thinkful courses and a Mentor, plus discounts for friends and family
Commuter Benefits Card via WageWorks
Paid Parental Leave
Thinkful can only hire candidates who are eligible to work in the United States.
We stand against any form of workplace harassment based on race, color, religion, sexual orientation, gender identity or expression, national origin, age, disability, or veteran status. Thinkful provides equal employment opportunities to all employees and applicants. If you're talented and driven, please apply.
At this time, we are unable to consider applicants from the following states: Alaska, Delaware, Idaho, New Mexico, North Dakota, South Carolina, South Dakota, West Virginia, and Wyoming
Please mention that you come from Remotive when applying for this job.
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