Market Development Specialist

Synaptive Medical


3 months ago

09/23/2019 10:21:23

Job type: Full-time

Hiring from: US only

Category: Marketing / Sales


About Us

Synaptive Medical is a Downtown Toronto based company focused on developing medical equipment and applications for neurosurgical procedures. Together, these devices form a full and complete solution of visualization technologies for the operating room. In the past 20 years, the core members of Synaptive Medical have founded and grown multiple successful medical start-ups into international markets. The company has a number of opportunities for motivated people to join the team and share in the challenges and rewards of developing technologies to improve patient care and outcomes in neurosurgery.

The Opportunity          

We are looking for a clinical and technical expert to establish and continuously develop relationships with key opinion leaders and decisions makers at hospitals across North America to develop Synaptive’s MRI business. The Market Development Specialist will have a sound understanding of medical imaging, its use in detection of neurological deficit in both acute situations and critically ill patients, and capable of holding technical and financial discussions with clinical experts and decision makers. This individual will spend time in the field ensuring the successful product introduction of Evry™, Synaptive’s head MRI, and supporting the Sales and Clinical Applications teams with product positioning, sales, and delivery.

What You’ll Do          

  • Implement market development strategies for Evry™ across the US

  • Identify customers with a need for MRI in their stroke or ICU programs

  • Learn, in detail, customer key performance indicators and develop business plans that support the use of Evry in their clinical workflow to help meet or exceed these goals

  • Develop and maintain relationships with customer stakeholders including key opinion leaders and administrative teams

  • Deliver technical presentations on Evry’s value proposition

  • Develop and present return on investment (ROI) strategies

  • Understand and address competitive positioning in the market

  • Develop quotes and support the sales team on the quoting and PO process

  • Drive a strategy to build value by utilizing VIP visits, site visits, reference sites

  • Identify and propose possible research projects to customers that are aligned with Evry’s roadmap

  • Work closely with the customer and other Synaptive teams to ensure that our solution is delivered in the most efficient and effective manner possible

  • Assist in the development of sales tools

  • Confidently communicate about product to internal and external stakeholders

What You’ll Need

  • Bachelor’s degree or equivalent

  • 8+ years of medical device sales experience in Neurosciences

  • Clinical understanding of stroke and brain tumors

  • Technical knowledge of imaging and its use in detection of stroke and brain tumors

  • Proven ability to establish credibility with clinical and financial decision makers

  • Strong presentation skills

About You

  • Strong business and technical acumen

  • Excellent verbal and written communication skills

  • Excellent negotiation & closing skills

  • Well organized, efficient and detail oriented

The Fine Print

The employee may perform other related duties as necessary to meet the ongoing needs of the organization. Synaptive Medical is an equal opportunity employer and welcomes applications from all qualified individuals, including visible minorities, Indigenous People, and persons with disabilities.


We would like to thank everyone who submits a resume for these positions. Due to the volume that we receive, only those candidates selected for interviews will be contacted.

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